Using the feed of a blog to generate a mobile friendly version of it is something we have tried when at Kaywa, and I still do believe one can make something nice of it. For various reasons we failed imho but wish all the best to Blog4Mobile :-)... good point to start with they plan to share revenue...

Both 24Heures/TdG and Bleublog blogs platform have moved from Kaywa to BlogSpirit over the last 2 weeks. I had been personally involved in the projects while working @Kaywa and I got a lot of feelings when I found this out. I will not share those here, but one, actually more a thought than a feeling...

With QR codes :-)...